Congress of the Cosmetics Industry

september 4-6, 2026

The conference remains to be held:

261 days 0 hours 38 minutes 34 seconds

Participate in the industry events as part of the BEAUTY INNOVATIONS CONGRESS:

beauty-pmu-2025beauty-mac-2025beauty-manicure-2025beauty-ohlallash-2025beauty-mpieczonka-2025beautyday-medal-2025beauty-panel-2025
I ❤️ YOU PMU by LIERA

Conference Organizer

Hall E

I ❤️ YOU PMU by LIERA

I ❤️ PMU – Permanent Makeup Shows at Beauty Days! A passion for pigment, precision, and the art of beauty — that's what I ❤️ PMU is all about! Join us at Beauty Days for an exclusive show for PMU artists and professionals. It’s your chance to showcase your talent, impress the expert jury, and fall in love with permanent makeup all over again! PMU Zone at Beauty Days – be part of an event that celebrates artistry and professionalism in permanent makeup

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speaker portrait

10:00-10:300

Patrycja Borówka

Understanding pigment ingredients – how to read product labels

How to Analyze Pigment Labels and What to Look for When Choosing Them A lecture for professionals who want to work with color consciously and avoid pigmentation mistakes. This session is dedicated to those who want to deepen their understanding of pigment ingredients. You'll learn how to read and interpret pigment labels, recognize key components, and select the right formulas for different procedures. We will discuss how to avoid common mistakes caused by poor pigment choices, and how ingredient awareness can improve the quality and safety of your work.

speaker portrait

10:45-11:15

Anna Wołowska

The Perfect Duo – Permanent Makeup and Lip Enhancement

How to Combine Lip Pigmentation with Aesthetic Treatments? The speaker will demonstrate how to achieve a natural and long-lasting effect without overdoing it – always in harmony with facial anatomy and aesthetics.

speaker portrait

11:30-12:00

Natasha Gumieniuk

A Guide to Needles in Permanent Makeup

Which Needle for Which Effect? A comparison of cartridge types, techniques, and results. This lecture is especially recommended for beginners and intermediate artists who want to better understand needle selection and its impact on the final outcome.

speaker portrait

13:00

LIERA AMBASADORS

LIERA live shows

On Friday, the live demonstrations will be led by:

Kamila Pyrka

Żaneta Gołaś

Dominika Kordylas

Patrycja Borówka

Paulina Selenta

speaker portrait

10:00 - 13:00

LIERA AMBASADORS

LIERA live shows

On Saturday, the live demonstrations will be led by:

Paulina Sielska

Aleksandra Szymuszowska

Urszula Słomba

Katarzyna Gryko

Agnieszka Izdebska-Osiak

Jasmin Steinmann

Aleksandra Bozdogan

Wioleta Gralicka

Maria Mróz

Małgorzata Altwasser

Ewa Rudnik

Nicole Tabaszewska

Joanna Burchardt

Barbara Różycka-Pustkowska

Joanna Lenz

Laura Kozłowska

speaker portrait

13:00 - 15:30

LIERA AMBASADORS

LIERA live shows

On Saturday, the live demonstrations will be led by:

Natalia Zielińska

Natalia Mazur

Joanna Kapusta

Natalia Pierzchała

Natalia Salamon

Aleksandra Stańczyk

Natalia Osada

Katarzyna Kojemska

Aleksandra Stolarek

Wioletta Zakrzewska

Paulina Konopelska

Magda Pawicka

Agata Czarnowska

Martyna Palka

Ewelina Styn

Izabela Miezio

Anastasiia Porokh

BUI THUY HANG

Katarzyna Hencel

Paulina Czartowska Grycko

speaker portrait

12:00 - 15:30

LIERA AMBASADORS

LIERA live shows

On Sunday, the live demonstrations will be led by:

Magdalena Drezin

Anna Józiak

Paulina Czajka

Natalia Gazdecka

Karolina Lewczak

Agnieszka Wiśniewska

Aneta Anioła

Valentyna Vus

Anna Stępińska

Jowita Mackiewicz

Patrycja Michalik

Nicoletta Nisiewicz

Justyna Kawula

Ewa Pachnik

Kinga Szmytka

Aleksandra Timoszek

Milena Więcierzewska

MakeUP trends Shows with MAC COSMETICS

Conference Organizer

Hall E

MakeUP trends Shows with MAC COSMETICS

 MAC MASTERCLASS – Discover Makeup at the Highest Level!Join the exclusive makeup showcases by MAC Cosmetics, led by world-renowned artist Sebastian Gradzik, Senior National Make Up Artist with runway experience from Paris and Milan. Highlights of the program:

FRIDAY 12:00

Mannequin Skin – trending looks and flawless skin finishes

FRIDAY 15:00

Mocha Romance – romantic bridal makeup in mocha tones

SATURDAY 11:00

Midnight Glow – sensual soft glam with a radiant touch

SATURDAY godzina 15:00

Bare Glow – minimalist no makeup-makeup perfection

SUNDAY 12:00

Graphic Beauty Reimagined – artistic take on runway trends 

Sebastian Gradzik is an artist who inspires and educates with passion. If you want to master the secrets of professional makeup – this is your moment to shine!3 days of inspiration! 

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The 2nd Edition of the Titanium Manicure Championship in Poland – a unique opportunity for every nail stylist!

Conference Organizer

Hala E

The 2nd Edition of the Titanium Manicure Championship in Poland – a unique opportunity for every nail stylist!

After the great success of last year’s first edition, we are proud to invite you to the Second Titanium Manicure Championship in Poland, once again focusing on the dip system technique! Your skills can take you to the podium and allow you to showcase your talent to a wider audience and a panel of professional judges.

The championship includes two categories:

TECHNICAL MASTER – for fans of precision and technical perfection

ART MASTER – for those who want to express creativity and artistic flair

NEW IN 2025!

For the first time, we’re launching the Hybrid Manicure Contest #NAILFUN – dedicated to students and graduates up to 21 years old. This is a great opportunity for young talents to demonstrate their skills and begin their journey in professional nail styling!


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11:30-12:30

Registration for #NailFun competition

speaker portrait

11:00–12:30

Zoja Sakhonchyk

LART brand presentation + titanium styling show with Zoja

LART exhibition stand

11:00-13:00

Junior Competition in Hybrid Manicure #NailFun

13:15–14:45

Judging and score calculation

15:00-15:30

Award ceremony

09:00–09:40

Registration for Technical Master Competition

10:00-12:00

Final of Technical Master category

12:15-14:45

Judging and score calculation

15:00 - 15.30

Award ceremony

09:00–09:40

Registration for Art Master category

10:00–13:40

Final of Art Master category

speaker portraitspeaker portraitspeaker portrait

11:00–12:00

Alicja Iwulska
Wioleta Duszyńska
Paula Moroz

Why titianum manicure?

speaker portrait

12:00 - 13.30

Monika Grabowska

Beauty industry on social media: how to promote yourself and your services?

13:45–15:00

Judging and score calculation

15:00–15:30

Award ceremony

LASH FESTIVAL by Oh La Lash

Conference Organizer

Hala E

LASH FESTIVAL by Oh La Lash

Get ready for the most spectacular eyelash styling celebration in Poland! Three days full of excitement, competition, inspiration, and true mastery in the art of lash styling! Whether you're a professional, an enthusiast, or just starting out – Lash Festival is the place where lash styling becomes art. Meet top industry experts, enjoy live shows, network, and soak up a huge dose of inspiration.Be part of this spectacular stage – join us at Beauty Days 2025! 

SECURE YOUR SPOT AND A GIFT 

BUY YOUR TICKET TO THE CONFERENCE

Details coming soon!

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speaker portrait

10:00-10:45

Monika Wajda

The latest trends in eyelash styling: wet look, Kim effect, Anime

speaker portrait

11:00 - 11:45

Aneta Aranowska

Pre-made lash fans: how to work fast and cost-effectively?

speaker portrait

12:00-12:45

Agnieszka Mencel

UV System – how to work safely and what tools to use?

speaker portrait

13:00 - 13:45

Monika Skórksa

Idealne zdjęcia na Instagram - tipy

14:00 - 14:45

Metoda UV czyli top trwałość w stylizacji rzęs 

speaker portrait

15:00 - 17:00

Aneta Aranowska

Masters’ Showcases

Monika Wajda – Whispy Lash Demonstration 

 Aneta Aranowska – Pre-made Lash Fans Demonstration 

 Agnieszka Mencel – UV Method Demonstration with Standing Lamp 

 Justyna Syngajewska – UB Method Demonstration with Front Lamp 

 Katarzyna Barth – Medusa Effect Demonstration

 Eliza Borowiak – UV Method Demonstration with Attachment

9:30

REGISTRATION OF PARTICIPANTS

10:00-12:00

CATEGORY 2-5D

12:00-13:00

Participant Registration / Judges’ Scoring

13:00-15:00

CATEGORY UV Volume 2-5D speed 

15:00-16:00

Judges’ Scoring

16:30

Award Ceremony

9:30

REGISTRATION OF PARTICIPANTS

10:00-12:00

Instagram Show - one eye

12:00-13:00

Participant Registration / Judges’ Scoring

13:00 - 14:30

Lash Lift Competition

14:30-15:30

Judges’ Scoring

16:00-16:30

Award Ceremony

TRENDS PANEL

Conference Organizer

Trade fair studio
HALL E

TRENDS PANEL

speaker portraitspeaker portrait

10:30-11:00

Wiktor Frąckowiak
Antonina Kozłowska

Modern preventive and corrective foot care with diagnostics in a beauty and podiatry clinic

speaker portrait

11:00 - 13:30

Patrycja Borówka

First Aid Training for the Beauty Industry

LIERA

speaker portrait

13:00 - 14:00

Julia Mikołajczyk

The way you sound is the way you sell. The power of communication in business and sales.

speaker portraitspeaker portrait

14:00 - 14:30

Maja Filoniuk
Valeryia Sosnowska

BeautyGo – A New Era of Beauty and Lifestyle

speaker portrait

10:30-11:00

Renata Frączkiewicz, Chairman Oviline

Eggshell Membrane — A Natural Breakthrough in Cosmetics and Supplementation

OVILINE

speaker portrait

11:00-11:30

Viktor Balabanov

The Secret Behind the Effectiveness of Narin-e Natural Product Probiotic Cosmetics

PROBIOMARKET

speaker portrait

14:00-14:30

Janina Sierocka

I Didn’t Give Up – A Story of Self-Healing and a Passion That Became a Mission

KOSMETYKI ZIOŁOWE JANINA

10:15-11:00

Teresa Czernek

Awards Ceremony - International Beauty Festival

speaker portraitspeaker portraitspeaker portrait

11:00-13:30

Alicja Iwulska
Paula Moroz
Wioleta Duszyńska

Let’s talk about dip powder – nail styling fit for the modern age.

LART

speaker portrait

14:00-15:00

Izabela Sakutova

Breast Taping with Bra Tape – a New VIP Service in Your Beauty Salon

Have you ever had a client leave your salon thrilled with her treatment… only to sigh at the end: “I still can’t wear that dream dress because I don’t have the right bra for it”?These are the moments when a beautiful treatment result doesn’t match the perfect outfit. The problem arises with:

  •  Dresses with open backs and bare shoulders, 
  • Asymmetrical or daring necklines,
  •   Deep plunges for those big occasions…
Traditional lingerie simply fails in these situations. And your client – instead of feeling truly special – gives up on her dream look, often with a sense of frustration.During this workshop, you’ll discover the solution that can become your premium service and a true magnet for VIP clients:

BREAST TAPING WITH BRA TAPE – the signature method of Izabela Sakutova, international bra-fitting expert and founder of the Bra Tape brand. This innovative technique:

  •  Lifts and shapes even fuller busts without a bra, 
  •  Works perfectly under open-back, strapless, and deep-plunge dresses,
  •   Creates a WOW effect that turns into client loyalty and referrals for your salon.
During the workshop:

  •  Watch a live demonstration of the application,
  •   Learn practical secrets of Bra Tape taping, 
  • Discover how to introduce this new service to your salon to stand out in the market and generate additional revenue for weddings, special events, and photoshoots. 
 With breast taping, you’re not just expanding your service menu – you become the go-to place for complete red-carpet-ready experiences for your clients.

Makeup Masterclass with Magdalena Pieczonka

Conference Organizer

Studio targowe | HALA E

Makeup Masterclass with Magdalena Pieczonka

Magdalena Pieczonka has been working in makeup since 2011 and is now one of the most renowned and talented makeup artists in Poland. She has received numerous awards, including Glamour Woman of the Year, Makeup Artist of All Time by Wizaz.pl, and Joy Influencer of the Year.She specializes not only in makeup but also creates her own line of makeup tools and cosmetics. Above all, she focuses on producing high-value content, which has resulted in two books: Your Makeup with the Stars and #Like a Star – Makeup by Magdalena Pieczonka. These are guides featuring the trendiest makeup looks along with step-by-step instructions on how to achieve them. She also conducts makeup workshops throughout Poland and runs her own YouTube channel, where she presents makeup tutorials featuring some of the most famous and recognizable celebrities in the entertainment industry. Join the workshop led by Magdalena Pieczonka during Beauty Days!  

September 6, 2025 – 12:00 PM  

Trade Show Studio | HALL E

12:00-13:30

Make-up workshops with Magdalena Pieczonka

Medal Ceremony

Date

5 september
time. 12:00

Location

Hall E
Trade Fair Studio

Trade Fair Medals Award Ceremony

See what else we have prepared

Celebrating Excellence: Medal Awards Ceremony

This event honors the best of the best, highlighting their contributions to the industry’s development and showcasing the most advanced solutions in the following categories:

Trade Fair Premiere: Recognition for exhibitors who introduced innovative products or services at the fair, presenting them to the public for the first time.

Innovation: An award for companies that have presented groundbreaking technologies or solutions with the potential to revolutionize the industry.

Trade Fair Display: A prize awarded for exceptional booth design and aesthetics that stand out for their creativity and attract visitors’ attention.

Trade Fair Product: An award for exhibitors whose product stands out for its quality, functionality, and significance for the industry’s development, earning recognition from both visitors and experts.

The trade fair studio

We invite you to the Trade Fair Studio, where during exclusive interviews with industry experts and outstanding exhibitors, you will learn about the latest trends and innovative solutions. In this inspiring environment, market leaders will share their experiences and visions for the future, providing valuable insights and knowledge. The Trade Fair Studio is also connected with the Medal Award Ceremony, where distinguished exhibitors are honored, adding prestige to the event and highlighting the importance of innovation and excellence in the industry..

Inspiring conversations and new opportunities – the networking zone awaits!

The B2B Networking Zone is an extension of the conference, offering participants a unique opportunity to engage in direct discussions with speakers and other industry experts. In this zone, attendees can exchange insights, ask questions, and establish valuable business connections in a more informal atmosphere.

Join us to deepen your knowledge, continue the inspiring discussions from the conference, and form valuable relationships that can benefit both you and your company!